Customer Equity: Building and Managing Relationships As Valuable Assets




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Books
Author Blattberg%2C Robert C.%2C Getz%2C Gary%2C S.%2C Jacquelyn Thomas
Illustrator
ISBN 0875847641
Binding Hardcover
Condition Used - Good
Condition Description
Category Business
Publisher Harvard Business Press
Publication Date July 2001
Annotation.

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